AccountArts

AccountArts is a service like no other, providing remote CFO services specifically for creatives to assist them in becoming financially fit. Founder Jodie, aka the Numerical Architect tasked us with creating an identity to realign to her value, and better connect with her high calibre creative clientele. Our approach was developed around the notion of flow. Cash flow, workflow and numerical flow. We directed and commissioned this 3D animation to demonstrate this concept, capturing a number of stills used throughout the brand. Multilayered in aesthetic, we used animation in both 2D and 3D, texture, print and numbers to create a visual identity creatives can relate to.